So which would you rather experience from an individual or an organization:
|Column A||Column B|
|Someone who goes above and beyond what they said they’d do.
|Someone who says, “I’ll take care of that” and doesn’t follow through.|
|Someone who shows they appreciate your business through actions and words.
|Someone who responds to each of your questions with, “HUH?”|
|Someone who teaches you about their product or service and invites your questions and then answers them.||
|Someone who shows up 40 minutes late for an appointment (without even calling to let you know they’d be late) and also smelling of alcohol.|
Let me guess. You’d rather experience Column A, right? Yeah, me too!
It seems to me like doing the items in Column A and NOT doing the things in Column B are the basics of doing business, or even relating with another human being. However, I’m amazed from my own experience (I’ve recently experienced each item in both columns) how many people don’t have a grasp on the necessity of covering these basics in a business setting. I find it frustrating… and also encouraging.
I find it frustrating for obvious reasons, but I’m encouraged, because if there are so many people NOT covering the basics, I can very easily stand out, in a positive way, if I make sure I’m covering the basics in my interactions with others. And so can you!
Covering the basics in our interactions with others looks like:
- Doing what we say we will do.
- Presenting ourselves well in appearance, language, and attitude.
- Looking people in the eye when talking with them.
- Being present and engaged with the person you’re with (Put the smartphone away!)
- Being courteous and respectful of the other person.
It feels to me like covering the basics is a secret competitive advantage whether you’re in business, applying for a job, or just connecting with another person.
Let’s take advantage of this secret and make sure we’re covering the bases in our interactions with others.