Simply Communicate

Why do we communicate with other people?  What’s the reason for having conversations, writing email, blogs, or even letters?  I think the whole idea of communication to share our thoughts, ideas, and experiences with others.  Ultimately, we all desire to have the people we communicate with understand our point enough to decide to agree with it, disagree, or add to it, thus moving the conversation forward.

One of the best ways I’ve found for being understood by others is to communicate in the most simple, straightforward manner possible.  Now I’m not saying communication needs to be low tech. However, the words, language, and structure of our communication should be as simple as possible to avoid becoming too complex or confusing.

When communicating with others, regardless of the medium, keep the following questions in mind:

  • Are the words I’m using easily understood by the listener or audience?
  • Am I using words or jargon that is confusing or meaningless to my listener?
  • Is there a more simple way to state what I’m saying?

I’m not suggesting that we all dumb down our speech to a 1st grade level (unless, of course, we’re talking to 1st graders).  What I am suggesting is that we be mindful of our audiences and communicate with them in ways that will foster greater understanding of the message and ideas we are attempting to share.

Pay attention to your communication this week and look for opportunities to simplify your message in order to bring greater clarity and understanding to your audience.  You’ll notice an increased ability to cause something to happen when your ideas are clearly and simply communicated.

Paint a Picture

I was reminded recently of the power of a picture when trying to convey a concept or a thought to other people.

I work at Xerox as a Business Systems Analyst and last week I was trying to explain to a team of 8 people how I thought some messaging should appear on one of our customer facing web pages. The idea of what I wanted was clear in my mind, but as I was explaining it to others, I could tell they weren’t “seeing” what I was describing.  Although I made repeated attempts to explain more clearly, I still wasn’t getting through.  After the meeting I put together a quick Power Point mockup of what my vision was and emailed it to the team.  As soon as each team member viewed the mockup, they instantly understood how I thought this web page should look.  Everyone had the same picture in their mind.  The picture I wanted them to see.

When we’re communicating with someone, we’re never sure what picture of the topic they hold in their mind.  We can’t really be sure if they are on the same page as us, or if they have a picture in their mind that is completely different from what we see.  It would be nice if we could see the picture someone has in their mind.  Sometimes I wish people had cartoon thought bubbles above their heads so I could see what picture they have and what they’re thinking.  Most times I’m glad our thought bubbles aren’t visible, because I’d probably get my feelings hurt a lot.  J

The best thing we can do to ensure that we are communicating clearly, and that people have the same picture in their mind as what we’re attempting to explain, is to paint that picture for them.  There are several ways this can be done, such as:

  • Create a detailed mockup
  • Write out a rough sketch, chart, or drawing
  • Make a comparison to something they’re familiar with
    • It’s as big as a football field
    • It’s the same color yellow as the McDonald’s arches
    • It’s the same shape as the state of Nevada

(Did you have a picture in your mind of each of those items as you read this?)

What are some other ways we can paint pictures for other people?  Where can you start to paint clear pictures for people you communicate with this week?

As we seek to cause greater things to happen, we’ll need to become skilled at sharing our ideas and visions with others.  Look for opportunities in your communication to paint a picture for your listeners to hold in their mind.  You’ll be thrilled with how effective your communication will be and how your influence will grow.